Program facts and key messages
Introduce the innovation challenge and its four focus areas: Build, Move, Power and Sustain.
Michigan Central · Partner resources
Help amplify Yes/Detroit
Help us find the innovators who will build what’s next for Detroit. Share Yes/Detroit with your network using ready-to-post messaging, program facts and branded graphics.
What’s inside your toolkit
Copy for your channels
Choose social posts, LinkedIn updates, workplace messages and newsletter copy to reach your network.
Graphics and sharing guidance
Find the visual asset pack link, suggested graphics, official handles and guidance for sharing.
Put your network to work for Detroit
- Choose copy for your channel and adjust the voice to fit your organization.
- Pair your post with a suggested graphic from the toolkit’s asset pack.
- Use #YesDetroit, tag Michigan Central and include the toolkit’s tracking link.
Sharing questions, answered
Can I adapt the copy for my organization?
Yes. You can copy and paste the toolkit’s text and adjust the voice to fit your organization. Add your perspective while keeping program facts and benefits accurate. Use the supplied graphics, and keep the Yes/DET wordmark and collaborator logos unchanged.
Which link should I share?
Use michigancentral.com/yesdetroit as your linked text, with the toolkit’s tracking link as its destination. This directs your network to program details, information sessions and the application. Some toolkit posts link directly to the application where noted; follow those instructions for that post.
Where can I find answers about the challenge?
Visit the Yes/Detroit webpage for program and challenge FAQs and information-session links. The toolkit also includes a program overview, applicant criteria and key dates, so you can share the opportunity accurately and direct interested founders to the official program information.
Help the next innovator find Yes/Detroit
Your next share could reach a founder building more resilient urban infrastructure. Download the toolkit and choose a message for your network.